HIGHLIGHTS
Artificial Intelligence (AI) will require a transition to being a knowledge curator rather than a knowledge creator.
Be an aggressive user of AI – to expand, test, and select the best ideas to pursue.
Aric Rindfleisch
John M. Jones Professor of Marketing and Area Chair of Marketing, Executive Director of Illinois MakerLab, Vernon Zimmerman Faculty Fellow and Teaching and Learning Faculty Innovation Scholar, Gies College of Business, University of Illinois, Urbana-Champaign
Professor Aric Rindfleisch spoke at the 2024 PDMA Doctoral Consortium hosted by the Snyder Innovation Management Center at the Whitman School of Management, Syracuse University.
Session: Innovation 2030: Future Directions in Innovation Research
Date: July 30-August 2, 2024
Location: National Veterans Resource Center, Daniel & Gayle D’ Aniello Building, Syracuse University