Ken Hicks, CEO, Academy Sports + Outdoors
This content relates to : MARKETING INNOVATION. Ken Hicks Chairman, President, & CEO, Academy Sports + Outdoors The Snyder Innovation Management Center presents the 2022 CEO series focusing on innovations in the retail sector in partnership with The Robin Report. Ken Hicks: A lot of the initiatives like the dot-com initiatives we put in, buy online […]
Tony Spring, CEO, Bloomingdale’s
This content relates to : MARKETING INNOVATION Tony Spring CEO, Bloomingdale’s The Snyder Innovation Management Center presents the 2022 CEO series focusing on innovations in the retail sector in partnership with The Robin Report. You know, over the years the brand brings theater to life; literally adds theater to life, so it could be the opening […]
Frugal and Reverse Innovations from Emerging Markets
This content relates to : EMERGING ECONOMY – INDIA Anand Kumar Jaiswal IIM Ahmedabad Presented at the Special Session on Emerging Economy Innovation Research Opportunities: 2022 American Marketing Association Conference, August 9, 2022 1:15 PM CST Panelists: Dr. Anand Jaiswal (Indian Institute of Management Ahmedabad), Mr. Munesh Makhija (Former CEO, GE India & China Technology Centers), […]
GE Healthcare’s Innovation Success in India and China
Munesh Makhija, Former CEO, GE India & China Technology Center
Emerging Economy Innovation: Research Opportunities and Challenges at the 2022 AMA Summer Academic Conference
Dr. S.P. Raj – Session ChairDr. Jagdish Sheth – ModeratorDr. Anand Jaiswal, Mr. Munesh Makhija, Dr. Jagdish Sheth – Panelists The Snyder Innovation Management Center presented a special session on Emerging Economy Innovation: Research Opportunities and Challenges at the 2022 AMA Summer Academic Conference, Chicago August 9. The panelists – Dr. Anand Jaiswal (Indian Institute […]
Want To Succeed at Innovation? Learn from the Best Practices of Successful Innovator
This content relates to : NEW PRODUCT & SERVICE DEVELOPMENT Jagdish Sheth Emory University Because so many innovations fail, there are three or four learnings from corporations that do it very well. The first thing is, great companies that successfully innovate better than others, usually have a team of R&D and Marketing working together. It’s not […]
How to Create Innovative and Memorable Retail Experiences?
Rick Caruso CEO, Caruso The Snyder Innovation Management Center presents the 2021 CEO series focusing on innovations in the retail sector in partnership with The Robin Report. Prof. S.P. Raj: I’m S.P. Raj, Chair of the Marketing Department and direct the Earl V. Snyder Innovation Management Center at the Whitman School of Management at Syracuse […]
How Nordstrom Responds to the Ecommerce Challenge
This content relates to : MARKETING INNOVATION Pete Nordstrom President, Nordstrom The Snyder Innovation Management Center presents the 2021 CEO series focusing on innovations in the retail sector in partnership with The Robin Report. S.P. Raj: Welcome to the Robin Report CEO series. I’m S.P. Raj chair of the marketing department and direct the Snyder Center […]
Considering Internet Channel Entry? Assess Channel Structure and Market Environment
This content relates to : MARKETING INNOVATION Eunkyu Lee Syracuse University The emergence of the Internet distribution channel is one of the most significant innovations in marketing practice during the recent decades. In the early years of this development, which includes the dot com boom period, there was a widely shared expectation that the growth […]
How to Create Experiences and Leverage the Brand
Gary Friedman, CEO, RH