Center Affiliates
The Snyder Center community includes a distinguished group of scholars and practitioners engaged in the study and practice of innovation. Academic affiliates include Whitman marketing professors, phd alumni, and other academics who have an interest in the study of innovation best practices. Senior executives associated with the Snyder Center include alumni as well as other leaders from industry.
The center has a rich history of cutting-edge research and industry collaborations since its beginning under Professor David Wilemon (deceased) as its founding director.
Academic Researchers
- Marketing Faculty
- Honorary Advisors
- SU Faculty
- Research Fellows

Professor of Marketing

Professor of Marketing

Assistant Professor of Marketing

Associate Dean for Global Initiatives, Professor of Marketing

Assistant Professor of Marketing

Distinguished Professor of Marketing, Director, Snyder Center &
Director, MS Marketing Program

Associate Professor of Marketing

Assistant Professor of Marketing
Professor of Marketing and Executive Director of Illinois MakerLab
Arthur C. Tauck, Jr. Chair in International Marketing and Department Chair of Marketing
Sam Barshop Centennial Professor of Marketing Administration
Industry Executives
Kirk Andreae– CEO, Clarke Power Services, Inc.
Mark Andreae ’68– Chairman, Clarke Power Services, Inc.
Mark Begor ’80– CEO, Equifax
Lee Goldberg ‘03- Co-founder & President, Happy Cog / Vector Media
Lauren Hunter ’11 MBA– Managing Director, Chase Consumer Bank
Peter Klein ’68– Founder, PK Associates, LLC
David Levy ’84– Chairman, Genius Sports & Founder, Black Nine Ventures
Scott Mager ’95– CMO, Deloitte Consulting
Munesh Makhija- Former CEO, GE India & China Technology Centers
Steve Merson ’93– President, Command Companies
Leyland Streif- Managing Director, Deloitte Digital Advertising
Shridhar Venkat– CEO, The Akshaya Patra Foundation
Collaborative Partnerships


